About FanLore
Last updated: January 2026

FanLore Sports is a community-driven storytelling platform created for sports fans who want to go beyond the box score. We believe the true culture of sport lives in the moments shared between fans — the stories told in living rooms, at stadiums, and passed down through generations.

"Instead of statistics, we archive stories. Instead of scores, we remember moments."

Our Mission

To build the world's largest collection of fan narratives — a living archive of what it actually felt like to be a sports fan. Not what happened, but what it meant.

The Platform

FanLore allows fans to share short personal "Moments" — text stories tagged by sport, team, athlete, stadium, and emotion. A rich reaction system (Legendary, Heartbreak, Pride, Unreal, Love) helps the most emotionally resonant stories rise to the top of the feed.

Part of ARK Lounge

FanLore is developed by Felix Consulting Group as part of the ARK Lounge platform family, alongside StreamPilot (live streaming tools) and Wildlife Films (nature film community). ARK Lounge is dedicated to building media experiences for passionate communities.

The Future

Our long-term vision includes live storytelling during games, fan podcasts, stadium storytelling events, and AI narration of fan stories — preserving sports culture for generations to come.